{"id":5935,"date":"2025-02-11T10:05:32","date_gmt":"2025-02-11T10:05:32","guid":{"rendered":"https:\/\/synexcell.sa\/organizational-performance-to-achieve-excellence\/"},"modified":"2025-07-02T07:57:47","modified_gmt":"2025-07-02T07:57:47","slug":"%d8%a7%d9%84%d8%a3%d8%af%d8%a7%d8%a1-%d8%a7%d9%84%d9%85%d8%a4%d8%b3%d8%b3%d9%8a-%d9%84%d8%aa%d8%ad%d9%82%d9%8a%d9%82-%d8%a7%d9%84%d8%aa%d9%85%d9%8a%d8%b2-2","status":"publish","type":"post","link":"https:\/\/synexcell.sa\/ar\/%d8%a7%d9%84%d8%a3%d8%af%d8%a7%d8%a1-%d8%a7%d9%84%d9%85%d8%a4%d8%b3%d8%b3%d9%8a-%d9%84%d8%aa%d8%ad%d9%82%d9%8a%d9%82-%d8%a7%d9%84%d8%aa%d9%85%d9%8a%d8%b2-2\/","title":{"rendered":"\u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a \u0648\u0642\u064a\u0627\u0633\u0647 : \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u0641\u0648\u0642 \u0627\u0644\u0645\u0624\u0633\u0633\u064a"},"content":{"rendered":"<p><span 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\u0642\u0631\u0627\u0631\u0627\u062a \u0645\u062f\u0631\u0648\u0633\u0629. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0628\u0627\u0646\u062a\u0638\u0627\u0645\u060c \u062a\u062a\u0645\u0643\u0646 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0645\u0646 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0648\u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u062c\u0647\u0648\u062f \u0639\u0644\u064a\u0647\u0627. \u064a\u0639\u062f \u0647\u0630\u0627 \u0627\u0644\u062a\u0642\u064a\u064a\u0645 \u0628\u0645\u062b\u0627\u0628\u0629 \u062e\u0627\u0631\u0637\u0629 \u0637\u0631\u064a\u0642 \u062a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0639\u0645\u0644\u060c \u0645\u0639 \u0636\u0645\u0627\u0646 \u0627\u0644\u062a\u0643\u064a\u0641 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0645\u0639 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0641\u064a \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0623\u062f\u0648\u0627\u062a \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u062a\u062a\u0639\u062f\u062f \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0641\u064a \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a. \u0645\u0646 \u0623\u0634\u0647\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0648\u0627\u062a:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs):<\/b><span style=\"font-weight: 400;\"> \u062a\u0639\u062a\u0628\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0623\u062f\u0648\u0627\u062a \u0641\u0639\u0651\u0627\u0644\u0629 \u0644\u0642\u064a\u0627\u0633 \u0645\u062f\u0649 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629. \u064a\u062a\u0645 \u062a\u062d\u062f\u064a\u062f \u0647\u0630\u0647 \u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u062d\u062f\u062f\u0629\u060c \u0645\u062b\u0644 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0623\u0648 \u062a\u062d\u0633\u064a\u0646 \u062c\u0648\u062f\u0629 \u0627\u0644\u062e\u062f\u0645\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u062a\u0648\u0627\u0632\u0646 \u0628\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621 (Balanced Scorecard):<\/b><span style=\"font-weight: 400;\"> \u064a\u0639\u062a\u0645\u062f \u0647\u0630\u0627 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0639\u0644\u0649 \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0639\u0628\u0631 \u0623\u0631\u0628\u0639 \u062c\u0648\u0627\u0646\u0628 \u0631\u0626\u064a\u0633\u064a\u0629: \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0627\u0644\u064a\u060c \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u060c \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0627\u0644\u062a\u0639\u0644\u0645 \u0648\u0627\u0644\u0646\u0645\u0648. \u064a\u0633\u0627\u0647\u0645 \u0647\u0630\u0627 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0641\u064a \u062a\u0642\u062f\u064a\u0645 \u0631\u0624\u064a\u0629 \u0634\u0627\u0645\u0644\u0629 \u0639\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u062d\u0644\u064a\u0644 SWOT:<\/b><span style=\"font-weight: 400;\"> \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0642\u0648\u0649 \u0648\u0627\u0644\u0636\u0639\u0641 \u0648\u0627\u0644\u0641\u0631\u0635 \u0648\u0627\u0644\u062a\u0647\u062f\u064a\u062f\u0627\u062a\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0648\u0627\u0644\u062a\u0637\u0648\u064a\u0631.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><b>\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0641\u064a \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0647\u0645\u064a\u0629 \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a\u060c \u0625\u0644\u0627 \u0623\u0646 \u0647\u0646\u0627\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 <\/span><a href=\"https:\/\/mawdoo3.com\/%D9%85%D8%B9%D9%88%D9%82%D8%A7%D8%AA_%D8%AA%D9%82%D9%8A%D9%8A%D9%85_%D8%A7%D9%84%D8%A3%D8%AF%D8%A7%D8%A1\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u0648\u0627\u062c\u0647 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a<\/span><\/a><span style=\"font-weight: 400;\"> \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u062c\u0627\u0644. \u0645\u0646 \u0623\u0628\u0631\u0632 \u0647\u0630\u0647 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0635\u062d\u064a\u062d\u0629:<\/b><span style=\"font-weight: 400;\"> \u0628\u0639\u0636 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0642\u062f \u062a\u0648\u0627\u062c\u0647 \u0635\u0639\u0648\u0628\u0629 \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0646\u0627\u0633\u0628 \u0645\u0639 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a\u0647\u0627. \u0642\u062f \u062a\u0643\u0648\u0646 \u0628\u0639\u0636 \u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u063a\u064a\u0631 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 \u0628\u0634\u0643\u0644 \u062f\u0642\u064a\u0642\u060c \u0645\u0645\u0627 \u064a\u0639\u0648\u0642 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0642\u064a\u0627\u0633 \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u0648\u0627\u0644\u0623\u0647\u062f\u0627\u0641:<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0628\u0639\u0636 \u0627\u0644\u0623\u062d\u064a\u0627\u0646\u060c \u0642\u062f \u062a\u0643\u0648\u0646 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u0627\u0644\u064a\u0648\u0645\u064a\u0629 \u0648\u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u063a\u064a\u0631 \u0648\u0627\u0636\u062d\u0629 \u0628\u0645\u0627 \u064a\u0643\u0641\u064a\u060c \u0645\u0645\u0627 \u064a\u0635\u0639\u0628 \u0645\u0646 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a \u0628\u0634\u0643\u0644 \u062f\u0642\u064a\u0642.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0645\u0642\u0627\u0648\u0645\u0629 \u0627\u0644\u062a\u063a\u064a\u064a\u0631:<\/b><span style=\"font-weight: 400;\"> \u0642\u062f \u062a\u0648\u0627\u062c\u0647 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0645\u0642\u0627\u0648\u0645\u0629 \u0645\u0646 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0623\u0648 \u0627\u0644\u0642\u0627\u062f\u0629 \u0641\u064a \u062a\u0637\u0628\u064a\u0642 \u0645\u0642\u0627\u064a\u064a\u0633 \u062c\u062f\u064a\u062f\u0629 \u0644\u0644\u0623\u062f\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u0623\u062e\u064a\u0631 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062a\u0639\u0645\u0642 \u0644\u0644\u0628\u064a\u0627\u0646\u0627\u062a:<\/b><span style=\"font-weight: 400;\"> \u0645\u0646 \u062e\u0644\u0627\u0644 \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621\u060c \u062a\u062a\u0648\u0641\u0631 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0628\u0634\u0643\u0644 \u062f\u0642\u064a\u0642. \u0644\u0643\u0646 \u0642\u062f \u064a\u0643\u0648\u0646 \u0644\u062f\u0649 \u0628\u0639\u0636 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0646\u0642\u0635 \u0641\u064a \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u062d\u0644\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d\u060c \u0645\u0645\u0627 \u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u062f\u0642\u0629 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u062e\u0630\u0629.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h4><span style=\"font-size: 20px;\"><b>\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0641\u0639\u0651\u0627\u0644\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a<\/b><\/span><\/h4>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0647\u0646\u0627\u0643 \u0639\u062f\u0629 <\/span><a href=\"https:\/\/ae.linkedin.com\/pulse\/%D8%A7%D8%B3%D8%AA%D8%B1%D8%A7%D8%AA%D9%8A%D8%AC%D9%8A%D8%A7%D8%AA-%D8%A5%D8%AF%D8%A7%D8%B1%D8%A9-%D8%A7%D9%84%D9%85%D9%88%D8%A7%D8%B1%D8%AF-%D8%A7%D9%84%D8%A8%D8%B4%D8%B1%D9%8A%D8%A9-%D9%84%D8%AA%D8%B9%D8%B2%D9%8A%D8%B2-sefhe\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u064a\u0645\u0643\u0646 \u0627\u062a\u0628\u0627\u0639\u0647\u0627 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a<\/span><\/a><span style=\"font-weight: 400;\"> \u060c \u0648\u0627\u0644\u062a\u064a \u062a\u062a\u0645\u062b\u0644 \u0641\u064a:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631:<\/b><span style=\"font-weight: 400;\"> \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0626\u0647\u0627 \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631\u060c \u0648\u0647\u0648 \u0645\u0627 \u064a\u0639\u0646\u064a \u062a\u0643\u064a\u064a\u0641 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0648\u0641\u0642\u064b\u0627 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